Thursday, April 4, 2013

Dashboard Project Results

Link for Dashboard: Retail Data Sample

Question 1
Which category of books produced highest revenue during the year?
Attribute:Item category
Metrics:Revenue
Filter: no filter used
We chose vertical bar graph for this question because from bar graph the answer of this question can be found easily. The number of item categories was huge. So, bar graph was the most appropriate visualization to answer this question.
Conclusion- Action movies recorded maximum revenue ($15,897,317) during the year.

Question 2
In the month of July, which city recorded maximum revenue?
Attribute: Month and City
Metrics: Revenue
Filter: Only month of July was selected.
We chose pie chart to answer this question because it illustrate the revenue share of every city during the month of July and city with maximum revenue can be easily visualized.
Conclusion- In the month of July New York recorded maximum revenue ($3,075,061), which was 15.24% of total revenue in the month.

Question 3
In which month for Baltimore, the total revenue of Bantam books was highest?
Attribute: City and Month
Metrics: Revenue
Filter: Only Baltimore was selected from cities
We used line graph for this question. It shows the behaviour of total revenue during various months for the city of Baltimore. Highest and lowest points can be easily identified from the visualization.
Conclusion- The revenue was maximum ($3,509,275) in the month of August.

Question 4
Which Item category recorded maximum number of units sold during the year?
Attribute:Item Category
Metrics: Units sold
Filter: no filter used
We used vertical bar graph for this question. It plots item categories versus unit sold. From the number of item categories, we can easily identify the highest and lowest points from height of the bars.
Conclusion- Action movies recorded maximum units sold (275968 units)

Question 5
Which Item category had highest and lowest unit price in November?
Attribute: Item category and Month
Metrics: Unit price
Filter: Only month of November was selected
We used horizontal bar graph and plotted item categories against unit price for the month of November. Bar graph easily illustrates the required results.
Conclusion- Action movies had maximum unit price ($6237.96), Cameras has minimum unit price ($631.91)